Topics
A semantic map of AI visibility — broader than whichever acronym the industry is using this year.
AI Citations
Attribution, linking, and source selection in AI-generated answers.
AI Crawler Governance
Policies and controls governing AI crawler access and declared purpose.
AI Discoverability
Whether AI systems can find and retrieve information from a source.
AI Shopping & Commerce Discovery
Product discovery, comparison, recommendation, and agentic commerce through AI.
AI Visibility
Visibility of entities, brands, pages, products, or information in AI-mediated discovery.
AI Visibility Measurement
Methods and metrics for measuring mentions, citations, share of voice, and discoverability.
Agentic Discovery
AI systems that research, select, and act on information across multiple steps.
Answer Engine Optimization (AEO)
Optimization for systems that return direct answers rather than only ranked links.
Bing / Microsoft Copilot Search
Microsoft's LLM-powered search and answer experiences.
ChatGPT Search
Web search and source-linked answers inside ChatGPT.
Claude Web Search
Anthropic's web-search and citation capabilities.
Entity Understanding
How systems resolve real-world entities and their relationships.
Featured Snippets
Extracted answer blocks surfaced directly in search results.
Generative Engine Optimization (GEO)
Optimization for visibility, citation, or inclusion in generative search and answer engines.
Google AI Mode
Google's end-to-end conversational AI Search experience.
Google AI Overviews
Google Search's generated overview experience.
Large Language Model Optimization (LLMO)
Optimization aimed at how LLM-based systems understand, retrieve, cite, or recommend entities and content.
Perplexity
Perplexity's answer-engine and AI search ecosystem.
Query Fan-Out
Decomposing a user question into multiple related searches or subqueries.
Retrieval
Finding candidate information or documents for an AI response.
Retrieval-Augmented Generation (RAG)
Generation grounded in retrieved external information.
Source Selection
How AI systems choose which retrieved sources support or appear in an answer.
Structured Data
Machine-readable markup and vocabularies describing entities and content.
Voice & Conversational Assistants
Spoken and conversational answer interfaces.
llms.txt
A proposed convention for providing concise LLM-oriented site information.